Mobile Market Analysis – Mobilink Is Still #1
With the monthly additions average around 2.5 million subscribers, 2007 has been a phenomenal year for the mobile market growth in Pakistan. Here’s a look at the numbers (from PTA site) for the first 8 Months Of 2007. A quick analysis of this data reveals few trends about market leadership.
Mobilink gained the most subscribers (5.45 million) in this period. Its market share has been decreasing gradually but that’s expected with the increase in competition and teledensity.
Telenor was the fastest growing company, 45% of their current subscribers (5.35 million) were gained this year. No doubt that Telenor has emerged as a strong contender. It took a small lead over Warid in March and has been able to maintain it.
The rate of growth for Ufone has been impressive as well. It gained 5.32 million of the approx 20 million new subscribers in first 8 months of this year in Pakistan. Paktel has been barely able to reverse the negative trend of subscriber losses.
Here’s the month-to-month change analysis.
Some of the reasons for Mobilink’s continued success include useful services such as Jazz Advance and smart marketing moves which has reinforced its brand. Mobile number portability – for one reason or another – did not do much to impact its subscriber count.






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Salamz……..
Sir i am student of bahria university i am doin MBA there i need information about mobilink service and market shares of mobilink……..plzzz do send me this information on my id..
Thanx
Hi there……………..!!!!!!!!1 i am Jahangir.I have done MBA (Marketing).And now a days i am working in research department.If anyone need assistance regarding projetcs,assignments,reports,business Paln etc.You can freely contact me. Inshallah i’ll support you in best way.I have lots of matrial and knowledge (Alhumdullilah).
Jahangir Kahlon
emal: jahangir_akram77@yahoo.com
sir,
i am a student of mba in COMSATs UNI ISB and want to make projcet on telenor kindly assisst me regarding the management of telenor its herorchy and centeralised or democrated whatevere be the style of decision and other necessary information about telenor. its market share and stretegies of competing and any stretegic advantage over its competitors. hopes you’ll provide me the required information. thanks
Salam dear fellows
I am also student of M.B.A.
May I help u in ur project or assignment.
mail me at my ID to get info about ur task (that i have).
I’ll feel happiness to help my friends.
waseem00300@gmail.com
hi i m a student and need info about the marketing mix of telenor (prepaid) for a project…
plz help!!!
Salamz……..
Sir i am student of sindh university jamshoro……….i am doin MBA there i need information about mobilink service and market shares of mobilink……..plzzz do send me this information on my id..
Thanx
hello
sir i am the MBA student of superior university lahore and i want to know about quality mobilink and telenor and both analysis plz sir send me some this kinds of information about my pr
Hi, Sir i m student of mba banking and finance,..
and i m doing my assingment on the topic “Strategic Analysis”
plz sir tell me the strategic analysis of Mobilink.so that i caould complete my aasingment in time. i shall be very thankful to you.
hi
i am the student of mba i have choosen the marketing department of telenor to study the external communication of its marketing department.
kindly help me in this regard thanks
good and very new project releted to telecom
i want
salam
i am student of MBA in iqra university i hane to make aterm project on mobilink GSM so plsese kindly send me the topic mobilink strategic analysis please make it fast.
sara
hi
iv to write a report about typical entry level salaries in MOBILINK .
to describe function of an employee working in any position and his interview asking about specific tasks,functions,duties & opinions of thes individuals.
can u plz help me in findin information?
m student of mba in last smstr from apcoms uni
i search topic industry analysis
HI
I want the number
03065155953
If any one have it plz contact me on
03465155953
Good Discussion Going on here but Stats here are yet to be verified
hi
can someone guide me about the competition state of telenor pakistan? i have to do the project. thanx.
Respected Sir,
I am student of MBA (Marketing) Virtual University of Pakistan & I have selected for my final project “The advertising & media policies of Telenor & its competators in Pakistan”, I select this topic because the pakistani cellular industry is one of the emerging industry in he world .
The services are international standard & nearly 50% of our population are using the mobile phones.
Our country have tremendous opportunities in this field & I want to explore further.
Thanks.
Aurang Zeb
MBA
Virtual University of Pakistan.
E-mail: alam_zeb08@yahoo.com
Mobillink coverage is very poor in several important areas of district karak(NWFP ). Several requests have been made by the users of the concerened areas to the company however till date no notice has been taken. It is requested that the company should take immediate steps for the improvement of Mobil link service in those area of District karak where it is either not avialable or has very poor working
Dear sir:
I am student of MBA (marketing) final semester in Virtual University of pakistan. I have got a project on “Why Mobilink lost its market share”. Could it be possible for you to upload important reasons on the mentioned topic.
I am looking for your prompt resonse.
With best
regards
Jamil Ahmed
Ah…….!
NO ComnTS ’bout weird NETwoRK!!!!!!!
salam ,
sir i am the student of MBA in NUML uni , and i have got the assigement on the market analysis of ufone so please can u send me the chart about this so i can do it ???
i will very thankful to u !!!!
AOA,
i m a student of MBA, nw a days working on my dessertation report ” impact of price, product and promotion(advertisement through TV commercials) on buying decisions of telenor customers” , for this purpose i have completed two portions price n product , but i didnt find a much impact of advertisement on consumer decisions, do u help me for that……..and 1 thing more telenor became the second cellular company in Pakistan but they are providing products with almost same prices ..then what is the main reason for getting huge subscriber…is that only coverage in northern areas….do reply..
regards
Amara
Salam
I am a Telecom Engineering student at NU-FAST(Khi) and i am in my final year.I have to give a proposal for my Final Year Project. I am intrested in Researching over something that would be usefull for the Telecom Industry of Pakistan. Can you please suggest me a Topic for my Thesis? :)
Thanking You
Sarosh
Shoaib, try researching on the cellular family solutions. Just like when you hit the corporate consumer you sell lets say 20 units the same way try concentrating on the soltuions which you can in one go sell to the eligible family members or make them switch from their existing service. Increasing unit sale per sale in consumer sales.
Hi Sir,
I am a student of MBA in University of COMSATS Islamaabad. And I am doing my assignment on Pakistan Mobile industry. Basically we have to introduce a service which is not already exist in any developing country. Thats why i preffer my own country Pakistan. i have already got quite lot of information about pakistani mobile industry but will you please suggest me that which entry market method would be the best for our service or product to enter in Pakistani Market?
and if u could send me latest research about industry, please send me as soon as possible .
Thanks very much
regards
Muhammad Shoaib
there are lot of cellular services in Pakistan but still instant there is no unhidden solutions for customers like eassy access to contact, hidden call charges, error charges, lazzy response,etc many much………..? Tell us what are solutions for?
i want an article on “analysis of mobile phone companies in pakistan”its all about services of mobile phon
Ufone Rocks! it is best of the best…..
Hi Sir,
I am a student of BSc(HONS) Business and management Studies with international Business in University of Salford in Manchester. And I am doing my assignment on Pakistan Mobile industry. Basically we have to introduce a service which is not already exist in any developing country. Thats why i preffer my own country Pakistan. i have already got quite lot of information about pakistani mobile industry but will you please suggest me that which entry market method would be the best for our service or product to enter in Pakistani Market?
and if u could send me latest research about industry, please send me as soon as possible .
Thanks very much
regards
Nabeel Qaiser
mobilink is still no. one, not bcoz of its early entrance but primarily bcoz of its coverage. I used to travel across pakistan through undeveloped areas and large cities like lahore etc, but the signal strength never goes down. thats why im still using it despite of its high tariff.
salam
i am student of MBA in iqra university i hane to make aterm project on mobilink GSM so plsese kindly send me the reports and other data so i may made my report on time.
please make it fast.
Abdul Rauf Isani
reg # 6034
principle of marketing
i have a suggetion like PTCL online directories cellfones connections also have online adress search system. thankyou
hello, plz i want to know the marketing related problem of mobilink?
plz reply me soon because i have to submit my assignment in these 2 days plz rep as soon as possible.
[...] have written before, Mobilink has been successful in 2 strategic directions. It has maintained its top position in mobile market by adding wireless subscribers. Secondly it has diversified into the broadband [...]
hi,
Babbar Bhai,
I am working on dissertation. My objectives are to analyze the effectiveness of marketing and promotional policies in pakistan mobile sector and to evaluate the effectiveness of direct marketing in mobile sector is direct marketing is effective for mobile sector?…….
for all that i need toget the marketing strategy the plannning of marketing campaign of different mobiles player to compare them having revenues,sales advantages market place etc, mobilink,ufone…..warid is my case study
if you could help me in this regard providing with the website according to are the source to get all the required stuff . that would so nice of you .
I am searching but always not getting everything : the innerside of the companys
please help …………….
Regards
Jamal baig
THANKS I GOT MUCH HELP FOR MY MBA ASSIGNMENT
[...] presented in my previous coverage, Telenor has been successfully working to build its reputation and subscriber base. When you look [...]
[...] released the numbers for Sep 2007 mobile subscribers. You can see the previous trends and analysis on this post, the discussion is equally valid for the latest numbers as it shows that Telenor is emerging as a [...]
Thats right. Mobilink has the lead from its early years and it will take some time before others catch up.
Hey WAQAS thats because they are the first GSM company in PAKISTAN as well as their Coverage is in all over the Pakistan where telenor and warid haven’t think of….
well mobilink is not giving much impressive services like Ufone Balance share, easy load, telenore and warid sms packages. But they are still number one little strange… i dont know why mobile users going toward them.. Dont know why??