Archive for July 3rd, 2008

Warid, Junk Food And Marketing Techniques

Published by Babar Bhatti on July 3, 2008 under Business, Humour, Mobile Companies, Telecommunications

I found it amusing that Warid is giving away a McDonald’s meal with Zem recharge or new SIM. It is one of the amazing marketing techniques that a freebie sounds so tempting, even if you have to spend 500 Rs to get it. Given the popularity for McDonald’s in Pakistan (even though commonly regarded as junk food in developed countries),  I assume it must be a popular promotion for Warid. Whoever said that cell phone se peit nahi barta (cell phones don’t feed) probably did not hear about this one!