PTCL: Back In Business
Despite the missteps of previous few years, it seems that PTCL has started to stabilize. Pakistan Telecommunication Company Limited (PTCL) announced Rs 5.314 billion as profit after tax in the half year period ended December 31, 2008. A year ago the situation was quite different with a large loss. PTCL earning per share was Rs 1.04. Although details are not available yet but it seems that the combined progress made in LDI, mobile, WLL and Internet have started to pay off. The slight loss in number of fixed lines has not made much difference to PTCL. In telecom scale matters and even after all the new competition, PTCL still enjoys huge advantages.
It is slowly changing its approach to product bundling as well. In a recently announced promotion of “One On Net”, PTCL has taken an approach consistent with my advice of simplified calling plans.
 |
 (No Ratings Yet) Loading ... |
 |
TelecomPk.Net is a leading source of information and analysis about Pakistan Telecom industry. 
Move in the right direction but PTCL needs to be more consistent with its approach and offers. I must appreciate that one thing which has consistently improved in the past is their communication and presence.
This time the press ad was very good – clear and to the point. I think they should also focus on customer service if they want to continue to be among the leading telco companies.
Instead of coming up with trigger happy offers (too many new things coming from PTCL – with poor service) they should ; I agree; focus on bundling and service delivery.