Archive for December 4th, 2009

668 For Overseas Customers

Published by Arsalan Mir on December 4, 2009 under Customer service, Government Regulations, Mobilink, PTA, Pakistan, SIM, Telenor, Ufone, Warid, Zong

Earlier I mentioned about the Warid overseas SIM information correction help, a similar service is being provided by all other cellular operators. The process is more or less the same for all.

For Telenor check the details here, for Ufone follow this link,  Zong customers can get the details from here and Mobilink the details can be found at this link.

Overseas customers must make use of this service and get all their information corrected at the earliest.

Ab Mera Number Hai – Telenor India Launches

Published by Babar Bhatti on December 4, 2009 under Brands, Business, Mobile Trends, Telecom News, Telenor

Telenor Group’s Indian mobile operation, Uninor, today announced the launch of its mobile services in seven Indian telecom circles, making it the largest single day launch in the telecom history. On the first day of service Uninor will cover a footprint of close to 600 million people. Its interesting to note the organizational mode and the marketing strategy.

Marketing Strategy
Uninor will leverage from Telenor Group’s established marketing and design framework. As in several other markets where the Telenor Group is present, the brand follows Telenor’s brand strategy, combining the global position of the Telenor Group with a distinct local identity. Uninor’s tagline is “Ab mera number hai” or “My time is now”, set to target the young and ambitious individuals.

Organizational Model

Uninor has established an organizational model, utilizing the unique extend of infrastructure sharing and large degree of outsourcing services available in India. With extensive use of outsourcing, Uninor has created a fast, flexible and efficient model for future growth. Jon Fredrik Baksaas said:

The Indian organizational model represents a new and innovative approach to setting up a light and cost-efficient telecom operation. I believe that Uninor’s organizational approach will make them faster and more agile than a traditional mobile operator.

The Uninor launch also represents the largest ever distribution at launch by any operator in India. From the start, Uninor will be retailed at over 210,000 points of sale through close to 1000 exclusive distributors in the seven circles. Uninor services will also be available in 17 exclusive company owned shops and 50 exclusive franchisee shops.