Archive for December 7th, 2009

Easypaisa Reaches Out Regionally

Published by Arsalan Mir on December 7, 2009 under Brands, M-banking, Marketing, Pakistan, Telenor, easypaisa

Easypaisa in its aim to target the unbanked population of Pakistan has come up with TVCs/Ads in regional languages. Earlier was this one in Sindhi, showing a son doing a domestic remittance from city and his mom receiving it instantly at hometown.

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