Marketing Fanster Banner

Published on August 18th, 2012 | by Haseeb Ahmed

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Djuice Invites Bloggers To Try Out Fanster [Updated]

Telenor djuice have recently launched a new Facebook based application called Fanster. Fanster is an application that it is giving incentives for different social tasks such as Updating a Status, Posting Images, Inviting Friends to Join Fanster & etc into a virtual currency which can be later used to cash out rewards such as 15MB Mobile Internet, Brand Merchandise or djuice One Touch Phone.

Recently, an email was sent out to bloggers which had the following invitation to try out djuice Fanster application.

I almost started using the application right after I received the invitation for djuice and really liked the application at first.

It’s a fun way of marketing there your users do the promotional stuff and in the end are rewarded by djuice for all the help but one thing that I really disliked was that in the rewards section, even though it says you could get a djuice One Touch Phone but when you scroll over to it, it says 0 (zero) Items Remaining. This could only happen if some other users already cashed there coins for a this reward but as the amount of Coins needed is pretty high and no one in the leader board has yet those many coins hence this means that they never did plan to give out the djuice One Touch Phone which is pretty low act in marketing.

Rest it is a nice effort & something I have seen for the first time among Pakistani brands for marketing.

Update:

Telenor contacted us to give an explanation about the absence of One Touch Phone from the list of prizes. It seems the phone has already been won by someone. Here is the mail by telenor:

“Thank you for writing about our app Fanster on your blog. It is opinions and feedback of people like yourself that help us provide you better services.

In your post you mentioned there being no one touch phone in the inventory on the app, the reason for that is simple as a player from Sukkur, Mr. Tauqeer has already won the phone, and he is also being shown in the leaderboard.

If you have any further feedback or suggestions please feel to share it with us anytime.

Thank you once again and Eid mubarik.”



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About the Author

is a technology enthusiast who has been writing IT Blogs for over an year now. He comes from a Computer Sciences background & has been developing Websites, Web-based Applications, PC or Mobile Applications from a long time. He also writes at the White Rabbit Blog, and is the founder & lead developer of White Rabbit (a pakistan based startup) & can be reached at haseebahmed (at) rabbitwhite (dot) co


One Response to Djuice Invites Bloggers To Try Out Fanster [Updated]

  1. Adil Farooq says:

    Well you are right i also seen that the one touch mobile phone is not available that makes a bad impression.
    I have seen this type of marketing few days ago by Dell Pakistan you have to tweet about 800 posts to win a laptop but at the end someone else got the laptop and then they told their was only one laptop available. Dont know why Pakistani brands are doing such a cheap marketing….

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