Published on August 19th, 2014 | by Bilal Sulehri2
Mobilink And Teradata Extend Collaboration
[Press Release] Mobilink And Teradata has announced that they are extending their nearly decade old partnership by enhancing sophisticated data analytics capabilities in Mobilink’s existing IT infrastructure in order to accelerate the company’s evolution as a customer-focused, data-driven business.
Bilal Munir Sheikh Chief Commercial Officer at Mobilink said:
“Mobilink believes in anticipating customer needs and innovating constantly to provide best customer experience. Robust IT infrastructure plays a pivotal role in creating this experience and calls for unmatched data analytics capabilities. Extension in our collaboration with Teradata will help us continue to enhance our customers’ experience by deployment of faster analytics across departments and achieving more relevant insights into the rapidly changing customer needs”.
Khuram Rahat, managing director, Teradata Pakistan, Afghanistan & Bangladesh was at hand to comment on Teradata’s commitment to work with Mobilink. He said:
“All of the top 15 Communication Service Providers in the world use Teradata data warehousing and analytics solutions. In fact, by using Teradata solutions, one major provider increased close rates 200% by micro-targeting key customer segments with event-based marketing. We are positive that with this upgrade Mobilink will also achieve such growth.”