Published on November 13th, 2014 | by Bilal Sulehri0
Daraz.pk Adds Dawlance To Its Armour
Dawlance, the No. 1 Home appliance brand of Pakistan recently entered into a partnership with Daraz.pk to launch an online store and facilitate a growing interest in e-commerce. Under the terms of the partnership, Dawlance will have a dedicated ‘webstore’ on Daraz.pk, which can be accessed at www.daraz.pk/dawlance.
Dawlance offers a wide range of reliable and innovative home appliances including refrigerators, freezers, air conditioners, microwave ovens and washing machines maintaining standards of reliability and efficiency which is why they have been whole-heartedly embraced by the Pakistani consumer since the past 34 years. Increasing innovation and impeccable design is at the cornerstone of Dawlance’s corporate ethos, which is reflected in their new models of various home appliance products. With this collaboration, online shoppers can comfortably browse through all available products, and select the one that best suits their needs. After confirming their order, the product will be delivered to the customer’s address and will come with official warranty.
Commenting on the collaboration, Farees Shah, co-founder Daraz.pk said “Our partnership with Dawlance reflects a new and exciting time for Daraz.pk, as we continue our rapid transformation to a complete lifestyle e-tailer. We are dedicated towards offering our customers a wide product-suite and our agreement with Dawlance is a further testament to this promise.”
Marketing Insights Manager for Dawlance, Asad Noman stated that
“Dawlance has always looked into providing reliable solutions to Pakistani homemakers. With the growing awareness of online trade and the evolving world of e-commerce, Dawlance is proud to take this initiative by making Dawlance’s appliances available at customers’ doorstep with just a click. Our partnership with Daraz.pk is a sign of how aggressively we map our customers’ needs and basis this partnership, we are certain of further building customer’s trust on Dawlance”.