Recently, an email was sent out to bloggers which had the following invitation to try out djuice Fanster application.

I almost started using the application right after I received the invitation for djuice and really liked the application at first.

It’s a fun way of marketing there your users do the promotional stuff and in the end are rewarded by djuice for all the help but one thing that I really disliked was that in the rewards section, even though it says you could get a djuice One Touch Phone but when you scroll over to it, it says 0 (zero) Items Remaining. This could only happen if some other users already cashed there coins for a this reward but as the amount of Coins needed is pretty high and no one in the leader board has yet those many coins hence this means that they never did plan to give out the djuice One Touch Phone which is pretty low act in marketing.

Rest it is a nice effort & something I have seen for the first time among Pakistani brands for marketing.

Update:

Telenor contacted us to give an explanation about the absence of One Touch Phone from the list of prizes. It seems the phone has already been won by someone. Here is the mail by telenor:

“Thank you for writing about our app Fanster on your blog. It is opinions and feedback of people like yourself that help us provide you better services.

In your post you mentioned there being no one touch phone in the inventory on the app, the reason for that is simple as a player from Sukkur, Mr. Tauqeer has already won the phone, and he is also being shown in the leaderboard.

If you have any further feedback or suggestions please feel to share it with us anytime.

Thank you once again and Eid mubarik.”

The post Djuice Invites Bloggers To Try Out Fanster [Updated] appeared first on TelecomPK.

The aim of these workshops is to help students prepare for a competition which was launched earlier this month. Students attending the conference will  be provided hands-on experience of app development to help them perform better in Apportunity 2012 contest ‘APP Mein Kitna Hai Dum!’. Such workshops and contest will enable upcoming developers to showcase their skills to the global community.

The workshop provided training on Augmented Reality technology and how it can be integrated into mobile apps. Students from following Universities attended by students from:

• Iqra University
• NUST School of Electrical Engineering & Computer Science
• Comsats
• FAST
• International Islamic University;

Usman Javaid, Director Marketing Telenor Pakistan appreciated the interest of Qualcomm — one of the world’s leading providers of technology to the mobile industry and to application developers –

Djuice welcomes Qualcomm as a partner to offer opportunities to Pakistan’s youth to learn and excel in their fields. We appreciate the effort Qualcomm is putting into these workshops and look forward to working with them.

Djuice and Qualcomm plan to conduct more workshops in Lahore and Karachi over the next two months.

The post Djuice & Qualcomm conduct mobile app development workshop on Augmented Reality appeared first on TelecomPK.

In partnership with 24MAS, Telenor Pakistan breaks into an exciting new region where smartphone growth is poised for massive growth. 24MAS has developed a state-of-the-art store environment, with retailing and promotional features never been seen before in the Pakistan market.

“This is the first time we have launched a games & app store for Telenor Pakistan. Our consumers are content hungry and we wanted to provide a first class retail experience for them on phones. 24MAS has delivered a solution that really enables us to retail content in an innovative way, with multiple revenue models and promotional tools to drive sales. We will be rolling out a nationwide marketing campaign across our user base to drive the service throughout the coming year,” said Aamir Ibrahim, Chief Marketing Officer of Telenor Pakistan.

“Our continued growth in the region over the last year means once again we are excited to bring innovative mobile retailing solutions to emerging markets. The partnership with Telenor Pakistan means we are able to ride the rapid growth of the smartphone market in the region, driving revenues for Telenor and 24MAS,” commented 24MAS.

via Press Release

The post Djuice to Launch App and Game Store appeared first on TelecomPK.

Supporting the cause with a strong message of “Apney Aik Rupay Sey Har Aik Ka Kal Badal Daalo,” djuice Pakistan has joined hands with TORP to not only re-enforce their slogan of “Khamoshi ka Boycott” but also to create awareness to build up this silent revolution.

From 23rd March till 3rd April one rupee from each internet bundle purchased on djuice SIMs is being donated to The One Rupee Project.

TelecomPk appreciates Djuice’s contribution to the cause.

Details of The One Rupee Project can followed here.

The post Djuice Supports The One Rupee Project appeared first on TelecomPK.

djuice aims to treat its customers with exclusive deals and offers. In a similar spirit, djuice brings you exclusive access to content from Ranbir Kapoor’s latest blockbuster movie ‘Rockstar’. The movie portrays the inner revolution of a man destined to become something much bigger than his former self by breaking the chains of silence as he moves the world with his voice, in essence delivering Khamoshi Ka Boycott.

The Music has been crafted by the Oscar Award winning musician AR Rahman with hit numbers like Saada Haq and Tum Ho.
The best part? As a djuice subscriber you get exclusive access to all this music in the form of mobile content.

The post Djuice Brings Rockstar Mobile Content appeared first on TelecomPK.

The song has been written by Shehzad Roy and Nazir Akbar Abadi while the music video has been directed by Saqib Malik.

Speaking about the anthem, Usman Javed, Director Marketing, Telenor Pakistan said: “Music is something that connects young people everywhere; Shehzad Roy is Pakistan’s youth icon who is known for his social music, which talks about empowerment and social change. So the djuice team asked Shehzad to create a song which young people could identify with. “

“As a result, on the occasion of 14th August this year djuice and Shehzad Roy have made a song about the possibilities that can be turned into reality by the young people of Pakistan but only if they stand up to those issues that hinder their progress, and work towards a better future,” said Usman.

via Press Release

The post Djuice Youth Anthem – ‘Kya Darta Hai’ appeared first on TelecomPK.

• Telenor’s Karu Mumkin being a rip off Pepsi refresh project.
• Mobilink’s Such Jazba copied logo.

Now as Telecomistan first uncovers, latest to the list is again Telenor with their Djuice’s Khamoshi Ka Boycott Launch Message for Pakistan.  Take a look at the video from the Djuice’s official YouTube channel.

Wondering what is ripped off in this message. Watch it again from start till to 0.30s. Notice the keera (insect) and the audio.

Now take a look at this TVC below:

Yes this one is by Volkswagens for its superbowl xlv (aka the black beetle). Just look at the audacity of the uncreative creatives of the Telenor’s video. I would second Ammar here, it is indeed a shocking revelation, it is not just a copy – it is an absolute rip-off. A total cut and paste job.

That’s not all, can you imagine the time and effort put in to the Volkswagen advert? The concept, set and animations.

Here, have a look at this 3 mins video of the making of a brilliant 30 second commercial. An absolute original creative job.

So what should we boycott in Pakistan; booti, parchi or ripping off?

PS. Title in English: Boycott the silence, Boycott the rip-offs

Update:

The description of the video on Djuice’s official You Tube channel has been updated following this post. The new line just added gives credits to the beetle video:

Credits: VW Beetle XLV Superbowl ad

Just in case you want to see the description before the update. See the screen-shot of the page from Google cache here.

The post Khamoshi Ka Boycott, Rip-off Ka Boycott appeared first on TelecomPK.

Telenor Pakistan has announced its new philosophy towards its youth brand ‘djuice’ to reaffirm its commitment to the young people of Pakistan. The company announced the brand’s new philosophy through an unveiling event in Karachi today. Shahzad Roy represented djuice as Brand Ambassador. The event was attended by university students and representatives of the Youth Parliament.

The new philosophy, which empowers young people to speak out and take action against social injustices, comes with the tagline ‘Khamoshi ka Boycott’. The event comprised the unveiling of the new identity of the brand and a discussion among the audience on speaking out about the social problems they see in their everyday lives.

Speaking on the occasion Chief Marketing Officer Telenor Pakistan Aamir Ibrahim said: “More than half of Pakistan’s population consists of youth, who are talented, intelligent and aware of their surroundings. Now all the youth need is direction, a means to speak out and raise their voice against social injustices. Through djuice’s ‘Khamoshi Ka Boycott’, we aim to do just that.”

Shahzad Roy and Mahira Khan have been named as djuice Brand Ambassadors.

The post Djuice Revamps – Khamoshi Ka Boycott appeared first on TelecomPK.

This independence day a great message for the youth comes from the band EP is promoted by Djuice – Youth centric brand label from Telenor.

Kuch shor macha…..Awaz utha…
Jo josh dikha..…ho bepana…
Ab soch badal k……kuch kar dikha…
Jo bun jayay……azad khayal…
Har azm tera……kar de dhamal…
Har amal tera……ho bemisal…
Kuch shor macha…..Awaz utha…

The post Djuice – Kuch Shor Macha , Awaz Utha appeared first on TelecomPK.

To avail this offer you need to send an SMS to 6666.

As Djuice has stated but not highlighted how exactly the Free Lucky Ghanta will be charged. For example; the charges of the awarded hour would change daily that means it could be free of charge today and 3rs/hr tomorrow making it not free totally. Ghanta?

Important Details:-

1) 5 paisas would be charged for setting up the call.
2) Price varition of the lucky ghanta Minimum: ZERO; Maximum: 3Ruppees.
3) Djuice lucky ghanta only works with FNF numbers.

Conditions:-

* Offer only available on all djuice plans.
* No subscribtion charges.
* Djuice Lucky Ghanta Offer will not be offered if you are already registered to any other Djuice call plan.

The post Djuice Lucky Ghanta Offer – The Name Says It All appeared first on TelecomPK.