Mobilink’s prepaid brand Jazz has come up with a new tag line. Earlier which was ‘No Samjhta‘ now is ‘Apna Hai‘. The picture below taken from their website shows this.
So far it is just the change in the tag line, lets wait and see if Jazz comes up with more new things.
Mobilink Jazz has come up with another limited time reactivation offer. This time for those who have not used your Jazz connection since the 10th of February 2010.
In this offer after putting the Jazz SIM back and sending an SMS to 550, customer gets 50 free minutes. Everyone who has received the 50 free minutes can also get 300 more free minutes by recharging in each of the next three months.
Customers who have lost their SIMs can get new SIMs free of cost from their nearest Mobilink franchise or CC centers. Other service mechanics of the offer can be found here.
PTA yesterday released the subscriber numbers for January 2010. The year begins with a drop in overall subscriber base to 95.4 Million as compared to 97.6 Million at December end dropping the mobile density to 58.20%.
The operator suffering the most loss was Warid, losings 2.6 Million subscriber and making its market share 16.97% which was 19.4% in December 2009. Tough time for the new CEO.
All other operators showed some growth with Mobilink still leading the market and Telenor following it. As a result of drops in Warid, Ufone now ranks at third position.
With Telenor bringing innovations to the mobile banking and Mobilink also planning to penetrate with the same soon, the competition will definitely elevate as the year unfolds.
Mobilink Jazz has come up with another limited time offer of unlimited (limited to 500) SMS to any network in Pakistan between 12:00am (midnight) to 12:00 pm, for Rs 1.99+tax/day. It is also worthy to note here that Mobilink had earlier taken back its unlimited SMS offer without prior notification. Hope they are clear on the limits of this offer this time and announce before taking it off.
Telecom companies in Pakistan are seen working towards the social improvements in the society under their CSR activities.
The popular ones from last year include:
Jazz News Watch is an interesting way of providing news clips to Mobilink customer’s phones. Jazz News Watch is a MMS based news alert service where subscribers of this service receive headline news clips from their subscribed TV channel every 4 hours as seen on the TV screen. So you get one MMS for every channel that you subscribe to – you will pay for all these MMS at Rs. 6 + tax per message. Jazz News Watch is a subscription based service and users can subscribe to this service against a fixed monthly fee.
This is one of the examples of providing fresh content via data services which can help uplift the ARPU for telecom companies.
Compatible with most MMS enabled handsets, Jazz News Watch is available for both Indigo & Jazz subscribers. Currently, Jazz News Watch is offering three news channels for subscription i.e. EXPRESS 24/7, EXPRESS NEWS, and SAMAA TV and more channels are yet to come. Monthly subscription for each news channel is Rs. 30 +Tax.
Mobilink Jazz had earlier offered the Ghanta offer which was hit-back by Ufone’s Super Ghanta offer. Looks like those Ghanta offers weren’t enough and now Mobilink Jazz has come-up with 24 Ghanta Offer. This allows customers to talk for 100 on-net minutes in a day for Rs 29+tax. To avail the daily 24 Ghanta Offer subscriber will have to move to a new tariff plan by sending an SMS to 676 (One time subscription charges of Rs 30 apply). After subscription the following new rates will apply:
| Details | Rate |
| Calls to All Local Networks | Rs. 0.75/30 seconds + tax |
| SMS to All Local Networks | Rs. 1.0/SMS + tax |
Ezetop, an international group focused on international and online mobile phone top-up today. It provides services of top-up to any phone back home for many countries, including Pakistan.
Mobilink, Pakistan’s market leader in cellular services proudly congratulates Pakistan Under-19 cricket team on their superb performance in the quarter final and semi-final matches against India and West Indies, respectively. These Pakistani youngsters have shown consistent excellent performances in the ICC World Cup Under-19 Tournament, being played in New Zealand.
The recent offers from Mobilink; sim lagao, IDD call charges reduction, iTalk and iSMS were much appreciated because of their transparency not only in explaining the offer but giving details of all costs associated with it.
The latest from them is the Jazz Khazana, in which one gets a chance to win cash prizes by sending blank SMS to 5555 of Rs. 50,000 daily, Rs. 5,00,000 weekly and one may even get a chance to win the grand prize of Rs. 50,00,000. Their website gives details about the Mechanics, the Points Collection Criteria, the Eligibility Criteria & Rules, Bonus Points Criteria and Terms and Conditions all very clearly but hides the cost of sending the SMS in FAQs.
Telecos always try to make place at recreational avenues to leave an impact. Mobilink Jazz has recenlty done the same by becoming the mobile partner for the latest cine hit Avatar. In the past, Mobilink has also paired with some greatest hits like “Casino Royale, Spiderman 3, Mission Impossible 3, The Incredible Hulk, Kung Fu Panda, Indiana Jones, Wanted and The Mummy in association with Box Office.
We wish all stake holders of the Pakistan Telecom Industry a Very Happy New Year. At the beginning of December 2009 we started a poll about Your Favorite Cellular Operator – 2009 and with the end of 2009, the poll has closed.
We are here with the results of the poll where readers had to choose their favorite out of the five. From a total of 1060 votes Ufone stands out the most favorite and Warid being the second favorite with a difference of just 1%.
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